Alaska Robotics

Listener Supported

Wednesday, May 27th 2009 by Pat

Lucid Reverie Creative Design

Thanks to everyone who gave us feedback on the first version of our online store. I’ve made a lot of changes and I think it’s much more functional now.

We eliminated unnecessary categories, widened the layout, and added an inexpensive first class shipping option for smaller orders. I also made prints of my comics available along with buttons and a few limited giclée prints.

We wanted to get the word out about the store so we decided it was time to pony up and actually buy some advertising. We’ve done a lot of design but we don’t run the advertisements so it’s a new world for us. It seemed like an ad in the Juneau Empire would cost more than our rent so instead we’re spending a few bucks on Facebook and seeing if it pays off. They have ridiculously acute targeting for their ads and hopefully we’ll find the one guy who loves independent short films from Alaska.

[scrippet]
INT. THE SMELLY OFFICE – NIGHT

PAT
Who should see this ad?

AARON
Who’s interested in our films?

PAT
Uhhh.. People from Juneau.

AARON
Who else?

PAT
My dad.

AARON
He’s from Juneau.
[/scrippet]

You can also find my comics in the real world at Wm. Spear Design and soon at Miner’s Postal Station. If you want to go into either store and feign interest I’m sure it would help convince the owners that they made a good decision in carrying my prints.

… and while we’re talking advertising, here are some of my favorite television commercials of all time!

One Response to “Listener Supported”

  1. Gage says:

    Like the new store front! Consider making the image of the comic print a link to the comic.. first thing I did was try to click on it to no avail.

    Those commercials are awesome. That dancing old dude makes me want to drive to Wasilla to buy a mattress.. and dance.